
Ella Emprende Cohort Spring 2025
ELLA EMPRENDE es un programa de 6 semanas que ayuda a las mujeres empresarias a desarrollar sus fortalezas como líder de su negocio, y le alienta a crear conexiones, adquirir conocimientos, abrir puertas y construir alianzas estratégicas para crecer.
Al finalizar, las participantes tendrán un plan de acción basado en su visión personal y la de su negocio para los próximos 90 dias.
Consultores del centro para el desarrollo de la pequeña empresa de la Universidad de Widener y mujeres empresarias exitosas le ayudaran a fortalecerse como empresaria y a convertir sus planes en acciones concretas.
ELLA EMPRENDE is a six-week program that helps women entrepreneurs develop their strengths as business leaders and encourages them to create connections, gain knowledge, open doors, and build strategic alliances to grow.
At the end, participants will have an action plan for the next 90 days based on their vision and that of their business.
Consultants from Widener University's Small Business Development Center and successful women entrepreneurs will help you strengthen your entrepreneurial skills and turn your plans into concrete actions.

Export Compliance Training
Join Mike Allocca of Allocca Enterprises as he discusses export compliance.
This will be a strong hands-on training program and is ideal for exporters of all experience
levels. We will discuss many different topics from licensing, and documentation to HTS
classification and common errors with EEI filing’s. Upon completion of this program, you will
be aware of the new export security requirements for all exporters. You will have an 11 point
checklist to guide you to full compliance on every export. You will become aware of the required
lists that must be checked on all exports, and understand what common red flags means to you.
We will review the 5 questions that you are required to know about your customer in every
export transaction and discuss strategies on how to implement these into your organization. You
will walk away that day with a better understanding of the regulations and with specific tools &
instructions on how to begin building a secure and compliant department & company. If you
haven’t been to a recent export compliance training, this is one you won’t want to miss
Who should attend: Traffic managers, purchasing managers, shipping/receiving personnel,
compliance officers, sales managers, customer service managers and anyone involved or
concerned with international shipments.

How to Start and Operate a Small Business
If you are in the early stages of starting a small business, or if you have started up your business and realized you missed a few things - you have come to the right place.
Join retired attorney Frank Farmer in a discussion of the ‘nuts and bolts” issues that should be considered when starting and operating a small business. Frank will discuss topics including the need and usefulness of developing a business plan; selecting a business organizational structure; fictitious name registration; licensing; hiring employees vs. independent contractors; obtaining tax identification numbers and other related topics.

How to Gain Customers with a LinkedIn Company Page
Need to know how to build your LinkedIn company page?
Want details on how to create your banner and logo images?
Understand the differences from your personal profile?
Learn about special features you can use?
Need strategies and tips to leverage your company page to:
Build awareness?
Gain authority?
Grow your business?
Would you love some free analytics?
Know how to engage your employees?
If so, join us for a presentation with live demos so you leave with takeaways and actionable items whether you are a solopreneur, consultant, small business owner, side gigger, or are thinking about becoming one.
This session will be presented by Lynne Williams, Ed.D. Candidate, Executive Director of the Philadelphia Area Great Careers Group and SCORE Mentor

How to Use AI to Grow Your Business
Are you ready to boost your business with cutting-edge AI tools? AI can be used to increase efficiency, enhance customer experiences and improve your marketing. However, in order to grow your business with AI, you need to understand how to use it.
In this webinar, you'll learn from industry experts about the diverse applications of AI, from improving customer service to optimizing your marketing strategies. We will guide you through practical, prompt engineering techniques, ethical AI use, and strategic insights to boost your branding and drive future growth.
What you’ll learn:
Diverse Applications of AI: Discover how AI can enhance customer service, marketing, and operations to drive efficiency and growth.
Practical Prompt Engineering: Learn how to craft clear and precise prompts to get the best results from AI tools.
Ethical AI Use: Understand how to mitigate biases, ensure data privacy, and maintain transparency in your AI interactions.
Strategic Insights and Branding: Gain actionable insights for strategic planning, market analysis, and enhancing your personal and business branding.
Future Growth with AI: Explore how AI can drive innovation and provide a competitive edge for your business.
Live attendees will receive the slide deck and a link to this webinar recording.

How to Use Productivity Tools in Your Business to Get Things Done
Are you drowning in tasks and struggling to keep up with your business demands? Discover how the right productivity tools can transform your workday, helping you accomplish more in less time while reducing stress and maintaining focus on what truly matters.
In today's fast-paced digital landscape, mastering productivity tools is no longer optional for business success—it's essential. This comprehensive webinar cuts through the noise of countless available apps to bring you a practical, actionable framework for selecting and implementing the right productivity tools for your business needs.
Our expert presenter will guide you through proven strategies to streamline your workflows, automate repetitive tasks and maximize your efficiency using carefully selected digital tools. Whether you're a solopreneur or managing a growing team, you'll learn how to leverage technology to create more time for strategic growth while maintaining better work-life balance.
After completing this webinar, participants will be able to:
Identify and evaluate productivity tools that align with their specific business needs and workflow patterns
Implement a systematic approach to selecting, setting up, and integrating productivity tools into their daily operations
Master five essential categories of productivity tools that drive business efficiency and growth
Apply practical strategies to measure and optimize tool usage for maximum time and energy savings
Create a personalized productivity system that scales with their business

Creating a Business Model Canvas & Pitch Deck
Are you ready to bring structure and clarity to your business idea?
Join us as we guide you through each section of the Business Model Canvas from Strategyzer—from defining your value proposition and identifying your customer segments to outlining revenue streams and key resources. Whether you're launching a new business or refining your existing one, this framework will help you streamline your strategy, plan for the unexpected, and stay focused on growth.

Cultivating Synergy: Internship Collaboration Between Higher Education and the Business Community of Delaware County
An integral step in the internship and job hiring process is simply making the connections between businesses and higher education institutions at all levels. Join us and learn how to build your partnerships and internship program within your business.
AGENDA:
8:30 AM - Breakfast & Networking
9:00 AM - Welcome & Program
9:20 AM - The Future of Work: Higher Ed and Business Partnership Opportunities
Moderator: Christine Palus, Dean, College of Professional Studies, Villanova University
Panelists to Date:
Bill Cumby, President and CEO, W.S. Cumby Construction
Kristy Irwin – Associate Vice Provost, Online Programs, Villanova University
Karen Kozachyn, Vice President, Workforce & Economic Development, Delaware County Community College
Michael J. Rounds, President, Williamson College of the Trades
Alaina Kearney, MPA Director of Marketing Barsz Gowie Amon & Fultz
10:00 AM - Coffee & Networking
10:30 AM - Closing Remarks

Finding & Hiring Employees - Delco Small Businesses
Did you know that Pennsylvania is home to over 2.2 million small businesses, employing 45% of the state’s non-government workforce?
While small businesses are the backbone of our economy, finding and hiring employees remains one of the top five challenges, according to Walden University. So, where can Delaware County (Delco) business owners turn to find talented, reliable employees
The Delaware County Workforce Development Board (DCWDB), in partnership with Delaware County Council, is here to help. As a business-led organization, the DCWDB is committed to building a dynamic, high-quality workforce by setting standards that enhance job seeker and employer services across Delco and Southeastern PA.
Through PA CareerLink® Delaware County, a proud member of the American Job Center network, employers can access a range of services:
Recruitment & onboarding support
Job training programs
Hiring events
Employers can also learn about programs to prevent layoffs, tax incentives and special government projects or they can connect to peers through an Industry Partnership group.
Join us for a lunchtime virtual chat with Kate McGeever, Executive Director of Delaware County Workforce Development Board to discover how they can help our Delco Small Businesses thrive!

How to Start and Operate a Small Business
If you are in the early stages of starting a small business, or if you have started up your business and realized you missed a few things - you have come to the right place.
Join retired attorney Frank Farmer in a discussion of the ‘nuts and bolts” issues that should be considered when starting and operating a small business. Frank will discuss topics including the need and usefulness of developing a business plan; selecting a business organizational structure; fictitious name registration; licensing; hiring employees vs. independent contractors; obtaining tax identification numbers and other related topics.

Is Your Business Ready for 2025? Goal Setting
As the new year begins, it's the perfect time to start thinking about your business goals for 2025!
Business goals are essential for steering an organization toward long-term success as they provide clarity, foster collaboration, and ensure that every effort has purpose. Without goals, a business risks losing its way in an ever-changing and competitive landscape.
During this session, we’ll cover:
How to assess your business's current performance
Setting Specific, Measurable, Achievable, Relevant, Time-bound goals
Strategies for achieving growth, improving operations, and boosting profitability in 2025
Resources and support available to help you succeed
We’re excited to invite you to our upcoming Zoom meeting where we’ll help you set clear, actionable goals for a successful 2025.

Five Fundamentals: How to Successfully Start Your Business
New Year, finally time to start that business! Wait... Where do you start? How do you know if your business will be successful?
At the SBDC we see pre-venture clients who have this issue on a daily basis. The best way to navigate the process of starting a successful business is to work your idea within the 5 fundamental questions of business:
- Do you have a fundamentally sound idea?
- Can you operate within the laws of society?
- Can you convince customers to give you money?
- Are you able to produce at scale?
- How will you manage your cash?
Throughout this session we will cover a variety of different suggestions, tips and tricks - in each of the five questions - that you'll be able to effectively combine results and decide if your business can be successful.

How to Start and Operate a Small Business
If you are in the early stages of starting a small business, or if you have started up your business and realized you missed a few things - you have come to the right place.
Join retired attorney Frank Farmer in a discussion of the ‘nuts and bolts” issues that should be considered when starting and operating a small business. Frank will discuss topics including the need and usefulness of developing a business plan; selecting a business organizational structure; fictitious name registration; licensing; hiring employees vs. independent contractors; obtaining tax identification numbers and other related topics.
Is Your Business Ready for 2025?
As we approach the end of 2024, it's the perfect time to start thinking about your business goals for the upcoming year!
Business goals are essential for steering an organization toward long-term success as they provide clarity, foster collaboration, and ensure that every effort has purpose. Without goals, a business risks losing its way in an ever-changing and competitive landscape.
During this session, we’ll cover:
How to assess your business's current performance
Setting Specific, Measurable, Achievable, Relevant, Time-bound goals
Strategies for achieving growth, improving operations, and boosting profitability in 2025
Resources and support available to help you succeed

How to Gain Customers with a LinkedIn Company Page
Need to know how to build your LinkedIn company page?
Want details on how to create your banner and logo images?
Understand the differences from your personal profile?
Learn about special features you can use?
Need strategies and tips to leverage your company page to:
Build awareness?
Gain authority?
Grow your business?
Would you love some free analytics?
Know how to engage your employees?
Marketing Part 2: Promoting Your Business
You’ve developed a wonderful new product or service and now you need to get customers to buy it! In this webinar we’ll walk through the most common promotional methods used by entrepreneurs, including networking, referrals, social media, content marketing, email marketing and search engine optimization (SEO). We’ll help you decide how you can best reach your targeted customers and show you how to create your next promotional plan.

SBA Lending Basics and Lender Match: Tools for Business Success
Do you need access to capital to help you achieve your business goals? Did you know the Small Business Administration offers a variety of funding programs for all kinds of small business ventures and Duquesne SBDC has a team to help you get ready for a discussion with a lender?
Please join John Higgins, Duquesne SBDC, and SBA Western Pennsylvania Lender Relations Specialist, Lynn Ann Vozniak, for an overview of SBA lending programs available to small business entrepreneurs. Plus, a unique lender perspective insight to the online lending platform called Lender Match, that can partner your financial needs with an SBA-qualified lender.

Competitor Analysis: Leveraging Market Research for Competitive Advantage
SEO/Website Specialist Emily Keenan and Intake Market Research Expert Dominic Proietto will guide you through how to conduct effective competitor analysis to gain a strategic advantage. In this webinar, you’ll learn:
How to analyze competitors and identify gaps in the market
Techniques for leveraging SEO and market research data
How to position your business strategically based on research insights
This 40-minute session will provide actionable advice on using competitor analysis to strengthen your business, followed by a 20-minute Q&A.
Marketing Part 1: Developing Your Marketing Plan
Many entrepreneurs create products or services they can’t sell no matter how hard they work. It doesn’t have to be this way. This webinar will help you build a roadmap you can use to identify your ideal clients and discover a value proposition that will set you above your competition. We’ll also explain how to conduct a competitor analysis. Plus, we will review different pricing strategies and show the impact of pricing on profits.
This webinar sets the stage for the next webinar in the Small Business Essentials series, Marketing Part 2: Promoting Your Business.

Tax Talk with Corry - Home Office Deduction
Corry Riley, PennWest Clarion SBDC Business Consultant, will answer your Tax questions during this monthly Zoom session.
Corry can help you...
Understand your Schedule C
Employees vs Independent Contractors
What tax deductions and credits are available for small businesses
Sales tax reporting and collection
What records and documents to keep for filing purposes
How to handle IRS audits and inquiries
Other tax-related questions
Starting a Food Truck Business
Do you have a passion for the culinary arts and want to start your own business? If so, starting a food truck might be the perfect business for you.
This live webinar, "How to Start a Food Truck Business" will provide the information you need to launch and run a successful food truck business.
Key topics include:
Utilizing AI to assist in your planning
Identifying your concept and developing your idea
Finding the right vehicle
Keeping your business legally compliant with health regulations and permits
Choosing the right spots to sell your food

Exporting Basics for Small Businesses
Ready to take your small business beyond U.S. borders? Join us for this introductory webinar where we’ll cover the fundamentals of exporting. Learn how to assess your export readiness, navigate the export process, and tap into international markets. Discover how exporting can increase your sales, diversify revenue streams, and create new opportunities for growth. Perfect for small business owners looking to expand their market reach globally.

QuickBooks For Business Growth
QuickBooks is one of the most powerful bookkeeping tools for small business owners. Presented by Wilke CPAs & Advisors, this course is intended for existing QuickBooks users who want to better understand how to generate and interpret key financial reports. Topics covered to include: • Entering Transactions • Bank Reconciliations • Running Reports • Profit & Loss Statements • Balance sheets • and much more!

Sales Tax Basics
Your business is set up and ready to go. Before you make those first sales, you need to have a basic knowledge of Pennsylvania sales tax: Who needs to be registered to collect? What items are taxable? When does sales tax need to be charged? Where do I file and pay? How do I keep proper records? You will also learn about exemptions, use tax, and resources to help you every step of the way as your business grows. Presenter: Representative from the PA Department of Revenue

Digital Transformation: Adapting Your Business for the Future
In this session, Carly, Bethany, and Hayden will guide you through how digital tools can transform your business. You’ll discover:
How to enhance customer experience through digital strategies
Key digital tools to improve operational efficiency
Steps to future-proof your business
Selling a Business
Selling a business can be daunting. You may have devoted many years to building and making your business successful, but how can you be sure you will be adequately rewarded for your effort? Learn how to sell your business for the best price and to a buyer who will maintain your legacy.
Topics to be addressed include:
Why most businesses do not sell when listed for sale
Exit Planning mistakes
Information a seller needs
Selling a Franchise
Finding a buyer
Should you finance the sale?
Getting the business ready to sell
Closing the sale
After the sale

Successfully Hiring Employees (webinar)
Congratulations!
Your company has grown enough that you need help. As an entrepreneur, you likely didn’t start your business so that you could manage finances or inventory or people, but you are required to in order to keep the doors open. In this workshop, you will learn several key steps to hiring the right person and to set up your employment details correctly. It’s a blend of purpose and culture with policy and procedure.
Participants will learn:
Why selection is so critical and a few key steps to take before posting that job
How to ensure that an employee’s first day, week, and month is successful
Action items to handle employment “requirements” that will de-stress the process

Understanding Veteran-Owned Small Business Certifications for Government Contracting
During the presentation, we will provide attendees with a better understanding of Veteran-Owned Small Business (VOSB) and Service-Disabled Veteran-Owned Small Business (SDVOSB) certifications as they apply in the government marketplace. We will discuss aspects of the program to help businesses determine if certification is right for them, including:
Eligibility requirements
How certification fits into state & federal contracting
Where/how to get certified
Recent program updates

Bookkeeping Basics – Virtual Workshop
Accurate bookkeeping serves as the foundation of your business’s accounting and financial systems– impacting the growth and success of your business. Bookkeeping Basics, presented by Wilke CPAs & Advisors will introduce attendees to bookkeeping best practices for business.
Topics covered to include key action items related to:
• Creating a Chart of Accounts
• Recording Transactions
• Bank Reconciliations
• Planning for Taxes
• Accounting Software Options
• and much more
Commercial Leasing: Avoiding Pitfalls and Landmines
Finding a commercial space can be difficult! In this webinar, you will develop an understanding of the following:
What are the important Terms & Issues in a commercial lease.
The Process used in Negotiating a commercial lease.
How to develop strategies that can mitigate risk in a commercial lease.

Go Global: Export Marketing, Finding a Foreign Distributor and International Trade Shows
Find Buyers and Partners, your next customer may be in another country. Developing export partnerships with distributors in foreign markets can be a highly effective way of achieving business growth. Reliable distribution partners can offer in-depth local market knowledge, an established customer base, and logistical capabilities.
Each year more than 80,000 international buyers attend key trade shows in the U.S. spending billions of dollars on U.S.-made products.
Prepare your company to gain from interacting with international customers.
Learn about how to find foreign reps and prepare to attend your next international show.
The topics will be the following:
Country selection and Free Trade Agreements
Ways to enter a country
Finding a sales rep in another country
Exhibiting at a Foreign trade show

Remote Work 2.0: Managing Distributed Teams for Productivity
In this session, Lynne McGeehan, Assistant Program Coordinator, Wesley Holye, Digital Content Specialist, and Haley Gravish, Social Media Specialist, will discuss how to maintain productivity and foster strong communication in remote and hybrid work environments. You’ll learn:
Effective communication strategies for remote teams
Tools and methods to boost and maintain productivity
Best practices for managing distributed teams
This session is designed to provide practical strategies that can enhance your team's performance, whether you’re operating fully remotely or in a hybrid setting.